Jazz Bash By the Bay
Or know as Dixieland Monterey, founded in 1980, is an event that has every soul tapping their feet to the music of the early 20th century. Jazz musicians from around the world nest in the Central Coast, Monterey to perform every sort of genre of jazz including classical, swing and ragtime. This event celebrates Jazz culture, promotes the education of youth in music and celebrates the art that is music.
Myself and the team behind Mag One are proud to call ourselves the driving force behind Jazz Bash by the Bay’s 2016 marketing campaign. Under the direction of Chris Chidlaw (Chidlaw Marketing) we were able to promote this year’s Dixieland Monterey, Jazz Bash by the Bay. Mag One Productions assisted with creating a commercial for television sponsoring, building a website, creating button and logo design, managing the email marketing (E-bash) and creating printing ads for our local newspaper. This project has been a great success and an incredible experience working with the Dixieland team and Chidlaw Marketing. Let’t not forget Marci Bracco with Chatterbox, who was a big help with PR with writing content for email blast and having a marketing schedule that helped drive clients to purchase tickets.
As the festival continues to entertain Monterey residents and Central Coast guests, we continue to do our part for the year to come by photographing and filming the liveliness of this year’s event. I encourage you to visit their website at www.jazzbashmonterey.com and discover more about this exciting event, from our full service email marketing campaign to the exciting bands that play every year! Thanks again to Chris Chidlaw.